Who We Are


Brian Alexander spent 7 years as a high performer in the corporate world before taking the leap and following his purpose and passion within entrepreneurship.

Since then he has built a successful business and learned valuable life and leadership lessons. Brian has also logged over 1000 hours in business coaching in the past 4 years with clients, helping them with all things life, business and leadership.

Brian has been on a relentless quest to understand why people do what they do and equally important, why people don’t do what they say they will do.  One thing he realized in this search is that it is everyone’s right and obligation to the world to discover and express their own unique genius and share it with the world.

Having unlocked the code for himself and those around him, he has now made it his life’s work to share it with the world and help every man, woman and child express their own unique genius within.

Our approach

Our approach is simple and rooted in principles rather than tactics. We look at problem-solving as identifying and treating the cause, rather than treating the effect. A big piece of that is understanding the makeup of a team and their innate strengths allowing and empowering each team member to do their best work by being their authentic selves.

We increase empathy and compassion amongst an organization, in turn, the organization works in synergy.  Synergy is the intelligence of a highly complex system, the nature of which is always unknown to the individual members. We create a new way of organization, higher than any existing form. We produce results through optimizing human capital and unlocking human potential.